Ethics-Governance: Article: Winery with a Mission: Fetzer Vineyards

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Winery with a Mission: Fetzer Vineyards Issues in Ethics - V. 7, N. 2 Spring 1996 Winery with a Mission: Fetzer Vineyards Husbands the Earth's Resources By Miriam Schulman We are an environmentally and socially conscious grower, producer, and marketer of wines of the highest quality and value. Working in harmony and with respect for the human spirit, we are committed to sharing information about the enjoyment of food and wine in a lifestyle of moderation and responsibility. We are dedicated to the continuous growth and development of our people and business. There are mission statements, and there are missions. Fetzer Vineyards, whose mission statement is reprinted above, appears to have converted what might be just a piece of paper into a real program of action where ethical considerations help guide company policy. Full Article: http://www.scu.edu/ethics/publications/iie/v7n2/fetzer.html


2006 Ethics-Governance.com