Ethics-Governance: Article: Small Business Guru Launches Global Initiative for Entrepreneurship

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Small Business Guru Launches Global Initiative for Entrepreneurship Small Business Guru Launches Global Initiative for Entrepreneurship Indian & Balinese communities targeted for mentoring trip now in progress Note: Shel Horowitz's book, Principled Profit: Marketing That Puts People First, contains a great deal of other information about the interplay of marketing and social change, and ways to move a business toward both environmental and economic sustainablity. SAN FRANCISCO (August 27, 2003)-Over 20 million Indian youth enter a workforce with fewer and fewer jobs, leaving 2 out of 5 young Indians unemployed. And given the fickle nature of tourism, people on the hard-hit island of Bali need to learn alternatives to a tourism-based economy. Steven Van Yoder, San Francisco-based small business guru and author of the new book Get Slightly Famous (Bay Tree Publishing, July 2003), is a man with a mission-to bring the message of entrepreneurship to the developing world, beginning with India and Bali. Full Article: http://www.frugalmarketing.com/dtb/global-initiative.shtml


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