Ethics Governance
Ethics & Governance - Resources and Articles |
| Articles indexes: a | b | c | d | e | f | g | h | i | j | k | l | m | n | o | p | q | r | s | t | u | v | w | x | y | z | other | |
|
|
| Article - Abstract. To view full article click on the article title. | |
More Money or the Pursuit of Happiness? More Money or the Pursuit of Happiness? More Money or the Pursuit of Happiness? By C.J. Hayden We self-employed professionals are constantly faced with difficult choices about how to best grow our businesses. Should I pursue this line of business or that one? Would it serve me better to choose Niche A or Niche B? Shall I spend my time building a relationship with Client X or Client Y? Often, these questions hinge on what we perceive as the most desirable result. If we value potential earnings more highly, we select a course of action that will lead to more money. If we are more concerned with our personal fulfillment, we follow a path that we believe will be more satisfying. Surprisingly often, these possible choices point in opposite directions. We find ourselves having to choose between higher earnings and greater happiness. Or at least, that's what we think. A client of mine who worked as a marketing consultant was presented with two potential projects -- one with a large law firm specializing in mergers and acquisitions, and another with a small environmental services company. Full Article: http://www.frugalmarketing.com/dtb/pursuit-of-happiness.shtml |
|
2006 Ethics-Governance.com |
|||