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Groping for Ethics
Groping for Ethics By Laura L. Link, APR. How appropriate was your college ethics course once you graduated and started working in the "real world?" I knew there would be difficulty applying the high-brow philosophical concepts taught in my class as soon as I saw the name of the textbook on my syllabus: "Groping for Ethics in Journalism." Yikes. Sure enough a month after graduating from the University of North Florida with my shiny new communications degree, I was offered free season tickets to a local community theater, Theatre Jacksonville, because of my role as a writer at a weekly arts and entertainment publication. I wasn't the theatre reviewer and did not require the tickets to do my job. Not directly. But, sure, I'd love to attend the plays, and being new to Jacksonville and new to my role as staff writer, I could see how becoming familiar with the work of the Theatre could be educational. Groping for the right answer, I told the TJ director offering the free tickets all this.

Full Article: http://www.frugalmarketing.com/dtb/groping-for-ethics.shtml


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